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Advertisers
Drive Now offers a unique opportunity for advertisers that can’t be matched anywhere. Our market is the 460,000 driving-age students and their parents in the state of Indiana at any given time. That’s over 1,000,000 Indiana users at one time (estimating 50% of homes have two parents). For 50 hours in the most exciting time of their lives, we have their attention.
Advertise with us, and you can have it, too.
Drive Now’s Audience
15–16 Year Olds
Each year in the state of Indiana alone, 460,000 driving-age students go through driver’s education. These are young people getting behind the wheel for the first time, but that’s not their only first.
They’re also getting their first jobs, which means they’re getting their first bank accounts. Many are getting cars, so they’ll need insurance and gas. They’re starting to have their own spending money for the first time in their lives.
They’re ready to meet your business. Drive Now is the ideal way for you to connect with them during this formative time. Through our partner schools, we’ll serve as a companion to many of them during the 50 hours they spend behind the wheel getting ready for their first real taste of independence.
Why Drive Now
Advantages of advertising with us
We are looking for business partners that will promote positive choices and healthy lifestyles.
Early adopters become lifelong loyalists.
Brand loyalty starts early—and lasts a lifetime.
Your ad will also appear on a master list of advertisers, easily accessible to all users.
You will be tapping into the hottest demographic in advertising — on an app they want to engage with.
Limited ads ensure high visibility and easier brand recognition.
Parents and students are both required to use the app, meaning you also have the attention of the decision-makers and influencers when looking for bigger-ticket items.
See it in context
Your ad, right where they’re looking
Placements live inside the app’s everyday flow — clearly labeled and never intrusive. Here’s a sample of how your brand could appear on a student’s home screen.
Marion County Auto Insurance
Free quote in 2 min
Industries
Financial InstitutionsCar DealershipsInsurance CompaniesSecondary EducationRetailRestaurantsHealth/FitnessMiscellaneous
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